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Experience what our solutions have to offer with free access to highlights of our data, insights and analysis.
From start-ups to market leaders, access critical company intelligence on a global scale
From industry deep dives to global trends, access authoritative research from our experts
Uncover your next opportunity with trusted data & insights that cut across industries
Discover the disruptive forces shaping tomorrow's world, today
Explore our diverse collection of unique datasets and find the advantage you need
Get clarity into the latest emerging themes with our reports
Artificial Intelligence Report, Retail Technology Report
The 'AI' Impact on Retail Business
AI can significantly transform how retailers operate, connect with customers and provide services. Retailers who implement AI are entering a new era that revolutionizes operational processes by making various tasks more efficient, such as responding to customer queries, finding the optimal suppliers, and adjusting prices based on competitors’ offerings and local demand.
AI cannot fully replace the experience that customers get when talking to friendly and emotive human sales assistants and call center agents. Most retailers are aware of this limitation, and if they understand the benefits of omnichannel strategies, then they do not look to take AI too far, but would rather implement it in an integrated way to assist customers without forcing them to use this automated channel.
A seamless combination of channels is the key to success, such as using AI to answer simple queries in customer service chats but handing off more complex ones to human agents.
Find out more about how you can utilize AI in our latest report.