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Alcoholic Beverages Report

Opportunities in the Western Europe Wine Sector

Analysis of opportunities offered by high-growth economies

The Western Europe wine sector was the largest in the world with a global market share of 39.6%. The overall wine sector in Western Europe is fragmented, with the top five brands accounting for 7.6% of overall value sales. Private label wines are more popular in Western Europe than any other region worldwide, holding 16.5% value share in the overall wine sector in 2017. This is much higher than the global average of 8.8%.

  • This report provides a comprehensive overview of the wine sector in Western Europe, including...
  • Growth potential by countries
  • Market size and growth analysis by country
  • Success case studies
  • Company and brand share analysis
  • Key distribution channels by country and category
  • Analysis of packaging materials, pack type, closure type and primary outer type

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Deep-dive analysis of four high potential countries

This report includes an analysis of four high potential countries in the sector – Denmark, the UK, Sweden, and Germany. The analysis gives an overview of these countries wine market, value growth during 2017-2022, demographic analysis, and key trends influencing the market. As well as this, the comprehensive appendix in the report covers the key data for all countries in Western Europe.

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