About this Webinar
Destination travel is set to drive recovery in the aftermath of COVID-19, join our in-house Associate Research Analyst Johanna Bonhill-Smith to find out why.
The webinar will last approximately 30 minutes and will cover:
• The impact of COVID-19 on the travel and tourism sector, and how this will drive long-standing changes in consumer behavior.
• Key trends shaped by the pandemic and how this will affect DMOs and travel companies alike in driving future recovery.
• A series of destination case studies, to identify what worked well for some DMOs during COVID-19.
• Analysis of the key marketing methods/messaging being utilized and the importance of influencer partnerships.
• Recommendations to add both value and drive future recovery in the “new normal”.
Speakers
Johanna Bonhill-Smith
Johanna is an Associate Research Analyst at GlobalData specializing in the travel and tourism sector. She conducts a wide variety of insightful reports looking at key trends, themes and changes that the “new normal” will bring through detailed analysis and research. Recent topics of research have included a series of thematic reports examining overtourism and personalization, covering the evolution, impacts, and challenges these themes have posed for the travel sector.
Past Webinars
View more past webinarsUpcoming Webinars
View more upcoming webinarsSearch companies, themes, reports, as well as actionable data & insights spanning 22 global industries
Access more premium companies when you subscribe to Explorer